La Perla is a very famous Italian luxury lingerie brand. They are known for their lingerie, nightwear and swimwear.

Expertly Crafted Luxury Italian Lingerie, Sleepwear & Swimwear, Made by Women, for Women.

In 1954 Ada Masotti, an Italian woman full of talent and courage, began the journey towards her dream: creating an atelier of corsetry in the name of the best Italian tradition.

Brand: La Perla

Logo of La Perla

La Perla Lingerie Logo

About La Perla Lingerie

Ada Masotti, a talented and brave Italian lady, started out in 1954 to fulfill her ambition of opening a corsetry workshop in the greatest Italian tradition.

lingerie brand: la perla

Ada began her career as a competent corset maker at a tiny laboratory in Bologna, an Italian city famed for its long history of silk mills and textile producers. She used this experience to create works of art that accentuated feminine beauty.

La Perla sells a variety of intimate apparel, such as bras, panties, bodysuits, corsets, nightgowns, and swimsuits. The company is renowned for its meticulous attention to detail, employing pricey materials like silk, lace, and satin to produce sensuous and attractive designs. La Perla items frequently feature delicate embroidery, elaborate lacework, and magnificent beading as embellishments, giving their collections a hint of grandeur.

The clothing line is renowned for its flawless comfort and fit, making sure that every item is made to bring out the wearer’s inherent attractiveness. La Perla celebrates the female form by providing a range of sizes and designs to suit all body shapes and tastes.

La Perla has added ready-to-wear lines, loungewear, and accessories to its repertoire in addition to lingerie over the years.

la perla products

La Perla Facts

  1. Italian Heritage: La Perla is an Italian luxury lingerie brand, founded and headquartered in Bologna, Italy. The brand has a strong connection to Italian craftsmanship and heritage.
  2. Inception: La Perla was founded in 1954 by Ada Masotti, who started the brand as a small corsetry workshop. The name “La Perla” translates to “The Pearl” in English.
  3. Celebrity Fans: La Perla has a large following among celebrities and has been worn by notable figures such as Madonna, Beyoncé, Kendall Jenner, and Naomi Campbell, among others.
  4. Artistic Collaborations: La Perla has collaborated with renowned artists and designers. Notable collaborations include partnerships with Jean Paul Gaultier, Alberto Vargas, and John Galliano, among others, resulting in unique and limited-edition lingerie collections.
  5. The Peau d’Ange Technique: La Perla is known for its innovative techniques and attention to detail. One of its signature techniques is called “Peau d’Ange,” which involves using a special material that mimics the feel and softness of a second skin, providing comfort and a seamless look.
  6. Red Carpet Presence: La Perla lingerie has made appearances on the red carpet of major events like the Oscars, Golden Globes, and Cannes Film Festival. The brand’s luxurious and intricate designs often capture the attention of fashion critics and enthusiasts.
  7. Haute Couture Lingerie: In addition to its regular collections, La Perla also creates haute couture lingerie pieces. These one-of-a-kind creations feature intricate hand-sewn details, luxurious fabrics, and often require weeks or even months to produce.
  8. Iconic Pieces: La Perla has introduced several iconic lingerie pieces over the years. One of the most notable is the “Cage” bra, featuring a web-like structure of straps that beautifully frames and accentuates the bust.
  9. Sustainability Initiatives: La Perla has taken steps towards sustainability by implementing environmentally friendly practices. The brand uses eco-friendly materials, implements energy-saving measures, and supports ethical manufacturing processes.
  10. Global Presence: La Perla has a global presence with boutiques located in major cities worldwide, including Milan, Paris, London, New York, and Hong Kong, among others. The brand’s products are also available through their online store and select luxury retailers.


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