Finding and Buying the right Bras for you can be a difficult task. Here we will give you top 5 US Bra brands and why you can trust these labels. When buying bras you should consider, sizes, comfort, support, fit and prices.
Check out the top US bra brands, facts and their shopping sites.
1. ThirdLove Underwear & Bras
ThirdLove Story:
American bra manufacturer ThirdLove was founded in 2013. David Spector and Heidi Zak started it with the intention of transforming the bra market and giving all women a better fit.
They noticed that many women struggled to find bras that fit well and were comfortable, particularly due to limited size options and inconsistent sizing standards.
Determined to create a better bra shopping experience, Zak and Spector set out to develop a brand that would address these issues. They started by conducting extensive research, collecting data on breast size and shape from millions of women using a mobile app. This data-driven approach helped them gain valuable insights and led to the development of ThirdLove’s innovative Fit Finder tool.
Facts about ThirdLove Bras:
- Founding and Philosophy: ThirdLove was founded in 2013 by Heidi Zak and David Spector, with a mission to create a more inclusive and comfortable bra shopping experience for women. They aimed to address the common issues women face with traditional bra sizing and fit.
- Inclusive Size Range: ThirdLove is known for offering an extensive range of sizes to cater to a diverse range of body types. They offer band sizes from 30 to 48 and cup sizes from A to I, including half-cup sizes. This commitment to inclusivity has resonated with many customers.
- Online Fit Finder: ThirdLove introduced an innovative feature called the “Fit Finder” on their website. It is a questionnaire that helps customers find their ideal bra size by considering factors like breast shape, current bra fit, and personal preferences. This tool has helped many customers find better-fitting bras.
- Attention to Comfort and Fit: ThirdLove focuses on creating bras that prioritize comfort and fit. They use lightweight memory foam cups, tagless labels, and soft fabrics to enhance the overall wearing experience. They also incorporate details like adjustable straps and clasps to allow for personalized adjustments.
- Diversity in Models and Campaigns: ThirdLove has been recognized for featuring a diverse range of models in their advertising campaigns. They aim to celebrate the beauty and individuality of all women, showcasing different body types, sizes, and ethnicities.
- Giving Back: ThirdLove actively participates in various charitable initiatives. They have donated bras to women in need, supported organizations working for women’s empowerment, and even launched a program called “ThirdLove Gives” to aid women affected by natural disasters.
Shopping Website of ThirdLove Brand:
Some Customer Reviews from ThirdLove:
“The right bra really makes a huge difference to your entire body and self-image. This is the golden bra!”
2. True & Co Bras
True & Co. Story:
True&Co is a lingerie brand that focuses on creating comfortable and well-fitting bras for women. True&Co was founded in 2012 by Michelle Lam with the goal of revolutionizing the way women shop for bras and underwear. The company is based in San Francisco, California, USA. Their headquarters is located in the heart of the city.
Acquisition by PVH Corp: In 2018, True&Co was acquired by PVH Corp, a global apparel company that owns brands such as Calvin Klein and Tommy Hilfiger. This partnership has allowed True&Co to continue growing and reaching a wider audience.
Facts about True&Co Bras:
- Unique Approach to Bra Shopping: True&Co is known for its innovative approach to bra shopping. They offer an online Fit Quiz that helps women find their ideal bra size and style based on their individual preferences and measurements.
- Emphasis on Comfort: True&Co places a strong emphasis on comfort and believes that a well-fitting bra should be both supportive and comfortable. They aim to create bras that feel great and allow women to move freely throughout their day.
- Diversity in Sizing: True&Co offers a wide range of sizes to cater to different body types. They offer band sizes ranging from 30 to 44 and cup sizes from A to I, with half-cup sizes available as well.
- Made with Quality Materials: True&Co uses high-quality materials in their bra construction, including soft fabrics and supportive components. Their bras are designed to be both functional and aesthetically pleasing.
- Manufacturing: True&Co manufactures their bras in various locations, including the United States and overseas. They work with trusted manufacturing partners to ensure quality production.
- Expansion into Other Product Categories: While True&Co initially focused on bras, they have expanded their product offerings to include other lingerie items such as panties, bodysuits, and loungewear. This allows customers to create complete and comfortable ensembles.
Website of True & Co.:
3. Cuup Bras
Cuup Story:
Cuup is a contemporary lingerie brand that focuses on creating minimalist and supportive bras for women.Cuup was founded in 2018 by Abby Morgan, Kearnon O’Molony, and Lauren Caris Cohan. The trio recognized a need for bras that combined comfort, support, and minimalist aesthetics.
Cuup is based in New York City, United States. Their headquarters is located in the heart of Manhattan.
Facts about Cuup Brand Bras:
- Reinventing the Traditional Bra: Cuup aimed to disrupt the traditional lingerie industry by reimagining the bra from a fit and design perspective. They sought to create bras that celebrated natural shape and focused on enhancing, rather than altering, a woman’s body.
- Focus on Minimalism and Comfort: Cuup is known for its minimalist designs that prioritize comfort and simplicity. They utilize clean lines, minimal hardware, and soft fabrics to create bras that provide support while still feeling lightweight and unrestrictive.
- Inclusive Sizing: Cuup offers an inclusive size range to cater to a wide range of body types. They provide band sizes ranging from 30 to 38 and cup sizes from A to H. Their goal is to ensure that women of different sizes can find a well-fitting bra that makes them feel confident.
- Quality Materials and Construction: Cuup uses high-quality materials in their bra construction, including breathable fabrics and supportive components. Their bras are meticulously crafted to provide a seamless and comfortable fit.
- Direct-to-Consumer Model: Cuup operates primarily as a direct-to-consumer brand, selling their products through their online store. This approach allows them to offer high-quality bras at more accessible prices by eliminating the traditional retail markups.
Website of Cuup:
4. Natori Bras
Natori Bras Story:
In 1977, Josie launched the House of Natori, initially focusing on creating luxurious sleepwear and loungewear. Inspired by the intricacies of Eastern art and culture, she infused her designs with unique and exotic elements.
As the brand gained recognition for its elegant and high-quality creations, Josie recognized an opportunity to expand into the lingerie market. In the 1980s, House of Natori introduced a line of bras that combined style, comfort, and impeccable craftsmanship.
Known for their exquisite detailing and fine materials, Natori bras offered women a blend of sophistication and functionality. The brand incorporated innovative features, such as seamless cups, underwire support, and comfortable straps, ensuring a comfortable and flattering fit.
Where are Natori Bras Made?
Facts about Natori Bras & Underwear:
- Luxury Lingerie Brand: Natori is a renowned luxury lingerie brand that specializes in creating elegant and high-quality bras.
- Founder: The brand was founded by Josie Cruz Natori, a Filipino-American fashion designer, in 1977. Her background in economics and her appreciation for the intricacies of Eastern art and culture greatly influenced the brand’s aesthetic.
- Asian-Inspired Designs: Natori bras often feature Asian-inspired design elements, such as delicate embroidery, intricate lacework, and unique patterns. These elements reflect the brand’s fusion of Eastern and Western influences.
- Attention to Detail: Natori is known for its meticulous attention to detail in both design and construction. The bras are crafted with precision, using fine materials and exquisite craftsmanship to ensure a superior fit and feel.
- Comfort and Support: Natori places a strong emphasis on creating bras that are not only stylish but also comfortable and supportive. Their bras incorporate features such as underwire support, adjustable straps, and seamless cups to provide optimal comfort and lift.
- Wide Range of Styles: Natori offers a diverse range of bra styles to cater to different preferences and body types. Whether it’s t-shirt bras, plunge bras, balconette bras, or wireless bras, the brand aims to provide options that suit various outfit choices and personal preferences.
- Inclusive Sizing: Natori offers a broad size range to accommodate different body shapes and sizes. Their sizes typically span from smaller to larger band sizes and cup sizes, allowing more women to find a bra that fits them well.
- Expansion into Other Categories: In addition to bras, Natori has expanded its product line to include other lingerie, sleepwear, loungewear, ready-to-wear clothing, fragrance, and home accessories. This diversification allows customers to embrace the Natori aesthetic throughout various aspects of their lives.
Shopping Website of Natori Brand:
5. Cosabella Bras
Cosabella Bras Story:
Cosabella was founded in 1983 by Valeria Campello, as an Italian brand. The company is based in Miami, Florida. The brand still manufactures its products in Italy. The Cosabella brand is owned by Calida Group since 2022.
With its rise to worldwide recognition in the 1990s, Cosabella has remained at the forefront of innovation ever since. The brand has a modern approach to lingerie design that is inclusive and celebrates every shape, shade, identity, age, and gender.
Cosabella is an Italian luxury lingerie and sleepwear brand that was founded in 1983 by Valeria and Ugo Campello. The name “Cosabella” translates to “beautiful thing” in Italian, reflecting the brand’s commitment to creating beautiful and high-quality lingerie.
Facts about Cosabella Bras & Lingerie:
- Italian Heritage: Cosabella is proudly rooted in Italian craftsmanship and design. The brand combines traditional Italian techniques with innovative materials and modern styles to create their lingerie collections.
- Focus on Comfort and Style: Cosabella places a strong emphasis on both comfort and style. Their lingerie is known for its soft fabrics, flattering cuts, and attention to detail, ensuring that women feel comfortable and confident while wearing their designs.
- High-Quality Materials: Cosabella uses premium materials in their lingerie, such as luxurious lace, satin, and fine Italian fabrics. This dedication to quality ensures that their products are not only beautiful but also durable and long-lasting.
Website of Cosabella:
